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An edition of Growth Glider

GTM

Go-to-market, category, ICP.

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22 briefings
published

Growth Glider GTM

OpenAI's Tibo Sottiaux Says Agents Will Do Most Internet Actions

AI agents are shifting GTM from human workflows to agentic orchestration, challenging traditional SaaS and pricing, demanding new GTM engineers and outcome-based value measurement this week.

· 5 min read

Growth Glider GTM

Molly Graham Says AI Job Fear Is Overblown

Molly Graham says AI job replacement fears hide poor management, urging human "taste layer" integration for GTM strategies, pricing, and talent retention, as AI is a tool requiring human judgment.

· 7 min read

Growth Glider GTM

Lightfield Builds New CRM as AI Rearchitects GTM

AI is now fundamentally reshaping Go-To-Market strategies, moving beyond automation to re-architect CRM systems and operational efficiency. Proprietary data is becoming the new competitive advantage.

· 7 min read

Growth Glider GTM

100x Productivity for Top Performers with AI

GTM leaders face two AI imperatives: enhance human performance and differentiate AI-native products, impacting team structures, product positioning, and sales talent.

· 7 min read

Growth Glider GTM

30x Multiples Reward AI Promise, Not Just Revenue

AI narrative and future potential now reshape valuation models and Go-to-Market strategies, prioritizing these over traditional growth metrics, even pre-revenue.

· 6 min read

Growth Glider GTM

Revenue from Heroic Efforts Is Discounted Heavily

AI revolutionizes GTM, shifting firms from individual efforts to systematic, scalable execution and channel-led growth, redefining revenue value.

· 7 min read

Growth Glider GTM

Rick Smolen Says AI Is a Leverage Tool

AI revolutionizes Go-to-Market by amplifying human connection and problem-solving, exploring how it leverages strengths without replacement.

· 7 min read

Growth Glider GTM

Klaviyo CEO Says AI Agents Make Onboarding Obsolete

Klaviyo CEO Andrew Bialecki notes AI agents bypass onboarding, push product limits, and find missing functions. Businesses must prioritize robust, agent-friendly APIs, not UI, for this new power user.

· 6 min read

Growth Glider GTM

Cursor Pursues Top 50 Talent, Not Funnel Leads

In a rapidly changing market, traditional hiring funnels are out. Companies must now relentlessly pursue elite talent and embrace value-based selling to achieve strategic customer outcomes.

· 6 min read

Growth Glider GTM

Whatnot's CPO Says Product Management No Longer Exists?

Tom Verrilli, Chief Product Officer at Whatnot, suggests product management is evolving as AI empowers engineers with new insights.

· 6 min read

Growth Glider GTM

What Happens When SaaStr's 10K Agent Replaces 20 Tools?

The conversation around AI is rapidly shifting from experimentation to consolidation and strategic optimization, demanding a hands-on approach from leadership.

· 6 min read

Growth Glider GTM

$688 Billion in AI CAPEX Dwarfs $110 Billion in Revenue

The AI investment boom has far outpaced immediate returns, setting up a volatile, but potentially transformative future for software and GTM strategies.

· 7 min read

Growth Glider GTM

Higgsfield Hits $300M ARR, but Burnout Surges Past 50%

AI is pushing companies to unprecedented revenue growth, but it is also pushing employees to the brink.

· 8 min read

Growth Glider GTM

Elias Torres Calls His $1.2B Drift Exit a Personal Failure

The pursuit of rapid growth and lucrative exits often blinds founders to the deeper metrics of company health.

· 6 min read

Growth Glider GTM

What Happens When Enterprise Migrations Take Just 30 Days?

The old playbooks are liabilities. This week, we explore how leading operators are using AI to reshape sales, product, and content.

· 7 min read

Growth Glider GTM

Anthropic Engineers Ship 8X More Code With AI

With LinkedIn CPMs surging to an insane $800, B2B marketers are facing a supply and demand crisis.

· 6 min read